How to sync Salesforce opportunities to Airtable records

Relay.app is an automation tool that lets you automate actions across Salesforce, Airtable, and many other apps. In this guide, we'll show you how to use Relay.app to automatically run the AirtableAdd record to table” action for each SalesforceOpportunity stage reached” event.
Salesforce logoSalesforce > Airtable
Trigger
Last triggered
Salesforce logoOpportunity stage reached
Airtable logoAdd record to table
1

Add the Salesforce trigger

Every playbook starts with a trigger. The trigger detects changes in your connected apps and responds to your playbook.

Click "Add trigger" and select "Opportunity stage reached" under Salesforce. Then, set the stage. If this is your first time using a Salesforce integration in Relay, you'll be prompted to connect your Salesforce account.

Every time the opportunity stage is reached in Salesforce, your playbook will run automatically.

2

Add the Airtable "Add record" automation

Now, you can add a new record to Airtable by selecting "Add record" from the list of Airtable automations.

Connect Airtable to Relay if you haven't already, then fill out the details like table and fields. You can reference fields from Salesforce to pass along the correct data automatically.

3

Turn on the playbook

When you are done with the playbook, it's time to turn it on.

The playbook will now run automatically whenever the opportunity stage is reached in Salesforce. You can also click "Check now" to do a manual check whenever you'd like.

More how-to guides featuring Salesforce and Airtable

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Create a new record in Salesforce from a new record added in Airtable

Effortlessly synchronize your data across platforms by automatically adding new records from Airtable to Salesforce. With this integration, Relay.app seamlessly connects your databases and CRM systems. When a new entry is added in Airtable, Relay.app instantly duplicates the information, creating a corresponding record in Salesforce. This efficient process ensures that your data is consistently updated and easily accessible in both platforms.

Create a new lead in Salesforce for a new record added in Airtable

Simplify lead generation by automatically creating new leads in Salesforce whenever you update records in Airtable. With this integration, Relay.app seamlessly connects your data and CRM systems. As you add or modify records in Airtable, Relay.app swiftly generates corresponding leads in Salesforce, ensuring that every potential opportunity is captured effortlessly. This streamlined process enhances lead management and keeps your sales pipeline organized.

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